Meet Alice – Where Natural Beauty Meets Modern, Lived-In Hair

There's an effortless calm that follows Alice into the room. A quiet confidence, creative clarity, and a genuine warmth that makes guests feel instantly at home. Her approach to hair is just as grounded: soft, dimensional colour, naturally flowing cuts, and a thoughtful focus on how you want to feel, not just how you want to look. It's this blend of artistry and empathy that makes time in Alice's chair feel more like a reset than a routine appointment.

What initially drew you to hairdressing?

I've always been a creative person, but I knew I wanted to use that creativity in a way that felt meaningful. Hairdressing brings together both; it's hands-on, artistic, and intentional. The connection you build with people while helping them feel more like themselves. That's what sealed it for me.

How would you describe your approach to styling and colour?

My goal is always to enhance natural beauty. I work with the hair, not against it, so soft blends, healthy texture, and movement are my style. I love hair that grows out well and feels just as good on a slow Sunday as they do for a big event.

What's your signature when it comes to hair?

Lived-in colour, soft dimension, and cuts with natural flow. I aim for hair that feels beautiful and easy. Elevated, but never overdone.

How do you tailor your work to reflect someone's lifestyle?

It all starts with a thoughtful conversation. I ask about their routine, what they love (or don't) about their hair, and how much time they want to spend on it. From there, I create something that works for who they are and how they live.

What makes you feel most fulfilled behind the chair?

When someone looks in the mirror and lights up, when they say, "I didn't even realise how much I needed this." That moment of reconnection is everything.

How do you help clients care for their hair between visits?

I take time to explain how to style and care for their hair at home. It's important that they feel confident not just when walking out of the salon but every day afterward.

What makes a salon experience feel truly luxurious to you?

The little things. A peaceful space, a kind moment, remembering how someone takes their coffee. True luxury is feeling seen and cared for in all the quiet ways.

How do you stay creatively inspired?

I draw inspiration from people - clients, other stylists, and the way trends are interpreted in real life. Social media is great for ideas, but honestly, my colleagues inspire me the most.

What do clients often say after sitting in your chair?

They feel relaxed, like they've just had a catch-up with a friend. I hear things like, "I feel like myself again," and that's exactly what I hope for.

If your work had a mood or aesthetic, what would it be?

Natural, modern, and slightly undone. Nothing too polished, just enough to feel fresh and lived-in.

What small detail do you always take time to perfect?

The finish. Whether it's the way the hair frames the face or the way the ends move, those subtle last touches matter.

How do you guide someone who's unsure about what they want?

I ask the right questions. What's worked before, what hasn't, and how they want to feel. Then, I offer visuals and honest advice to help them land on something that fits - without pressure.

What do you want every guest to feel when they leave your chair?

Confident, cared for, and heard. I want them to leave feeling more like themselves, maybe even more than when they walked in.


Hair that feels like you? This is where it starts. Book here.